aura

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Pronunciation: /ˈɔːrə/

Aura refers to the overall vibe, energy, or atmosphere that a person or place emits. In Gen Z slang, it’s used to comment on someone’s presence or the mood they create, whether it’s calming, electrifying, or mysterious.

Example Sentence(s):

“She has such a positive aura that brightens up the room.”
“His performance had an electrifying aura that captivated the audience.”

Origin: Borrowed from the spiritual and metaphysical concept of an aura, the term has been adapted by Gen Z to describe a distinctive personal vibe or the unspoken energy someone projects.

Related Words:

  • vibe
  • energy
  • presence

Usage: Informal—commonly used in social media captions, conversations, and reviews to describe a person’s or place’s unique character.

Popularity Level: Moderately common—used widely to compliment or comment on intangible qualities in everyday language.

First Known Use: The adapted usage for describing personal energy emerged alongside the rise of social media in the mid-2010s.

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